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Wild Korean Sansam (Mountain Ginseng) in 2025: Rarity, Research & Buyer’s Guide

Updated: September 20, 2025 (Asia/Seoul) Wild Korean ginseng (Sansam, 산삼) is one of the most valued medicinal plants in East Asia. Unlike cultivated ginseng, sansam grows naturally in remote mountains under pristine conditions, which makes it rare, expensive, and culturally significant. In 2025, the global interest in wild ginseng continues to expand, driven by new

Wild Korean ginseng with red berries on a forest floor near Jirisan, Korea

Wild Korean Ginseng (Sansam) in the News: 2025 Discoveries, Prices & Protection — What It Means for Your Health and the Market

Wild Ginseng / SeoulGinseng.com

Date: September 20, 2025 (KST) Wild Korean ginseng—sansam (山蔘)—is back in the headlines. Earlier this month, a forager near Mount Jiri (Jirisan) uncovered a remarkable cluster of wild ginseng roots, some estimated to be decades old, drawing national attention to the rarity and high value of authentically wild plants. This find, reported by Korea JoongAng

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