Korean Red Ginseng extract stick-packs and tonic product packaging

Korean Red Ginseng (“Hong-sam”) — 2025 News & Trends Deep Dive

Updated: September 20, 2025 (Asia/Seoul)

Korean Red Ginseng continues to lead in clinical research, regulatory advances, and product innovation. In 2025, there are several studies, product launches, and market shifts that anyone in the wellness, supplement, or herbal product space should know. Below is a detailed, SEO-friendly blog post covering the latest news, insights, and what these developments mean for consumers and retailers.


Major Recent Studies & Regulatory Moves

  1. Blood Sugar Control & Body Fat Management
    In early 2025, Korea Ginseng Corporation (KGC / JungKwanJang) secured approval from the Korea Food & Drug Administration (KFDA) for blood sugar control functionality related to red ginseng. NutraIngredients-Asia.com
    The company then launched two new supplements: GLPro Core (for blood sugar management) and GLPro Doublecut (for blood sugar plus body fat reduction). NutraIngredients-Asia.com
  2. Long COVID Symptom Relief
    A clinical study published in 2025 found that the red ginseng extract G1899 showed beneficial effects in alleviating symptoms associated with long COVID, especially among women. ScienceDirect
  3. Anti-Fatigue Effects in Healthy Adults
    A randomized, double-blind, placebo-controlled study in 2025 involving healthy middle-aged Japanese adults tested 960 mg/day of KRG extract over 3 weeks. Participants using red ginseng showed significantly reduced subjective fatigue (via VAS) compared to placebo. No serious side effects were reported. PubMed
  4. Cholesterol / Lipid Modulation
    A recent study (2025) in Scientific Reports investigated how Korean red ginseng regulates cholesterol metabolism. The findings show that KRG can modulate PCSK9 and LDL receptor (LDLR) expression, via the SREBP2/PCSK9/LDLR pathway, suggesting potential application for hyperlipidemia and cardiovascular disease management. Nature
  5. Awards & Recognition for Research
    The American Botanical Council (ABC) granted the 2025 Varro E. Tyler Award to Korean Ginseng Corporation in recognition of its extensive research, cultivation, and distribution work with red ginseng. Nutraceuticals World
  6. New Market & Product Expansion
    • JungKwanJang is expanding in Southeast Asia (Malaysia, Singapore, Vietnam) with product launches like Everytime, Hong Sam Won drink, and other health beverages in Guardian and Watsons stores. Roadshows, tastings, and local marketing are being used. NutraIngredients-Asia.com
    • There is also a push to address men’s health: a study in partnership with Seoul St. Mary’s Hospital showed red ginseng oil improved symptoms of benign prostatic hyperplasia (BPH), including frequent urination and nocturia, and some sexual dysfunction symptoms. NutraIngredients-Asia.com

Why These Developments Matter

  • Functional Recognition: The KFDA approval for blood sugar control boosts credibility for red ginseng as more than just a traditional tonic—it has now officially recognized health function claims. This opens doors for product labeling, marketing, and consumer trust. NutraIngredients-Asia.com
  • Health Applications Broadening: From long COVID relief to lipid control to anti-fatigue, the range of clinically supported uses of red ginseng is expanding. Products that target specific outcomes are likely to see more consumer interest.
  • Quality & Safety: Studies showing safety in healthy adult populations (e.g., fatigue study) reinforce red ginseng’s usability for general population, assuming quality control, standardized extracts, and adherence to recommended doses. PubMed
  • Product Innovation: Formats (stick packs, tonics, drinkable forms) and flavor options are being developed and marketed internationally. Also, targeting specific demographics (men’s health, long COVID) helps segment the market. NutraIngredients-Asia.com+1
  • Market Growth: The red ginseng market is growing steadily; consumers globally are showing greater interest in natural, evidence-based supplements. More competition, more product diversity. DataM Intelligence

What to Look For (As a Consumer)

If you’re shopping for red ginseng in 2025, here’s a checklist to guide smart purchases:

FeatureKey Questions / Considerations
Standardization / Extract TypeIs the product a full red ginseng extract, standardized by ginsenoside content? Which ginsenosides are measured (e.g. Rb1, Rg3, etc.)?
Functional Claims & ApprovalsDoes it have approved health claims (e.g. by KFDA) or validated clinical studies? E.g. blood sugar function, lipid control, etc.
Dosage & DurationAre dosages aligned with those used in clinical trials (e.g. 3-week anti-fatigue, 12-week glycemic control)?
FormatDo you prefer drink, stick pack, capsule, tonic? Convenience matters.
Safety, Side Effects, InteractionsEspecially if you’re diabetic, taking other medications, or have chronic conditions. Quality assurance is key.
Flavor, Convenience & BrandingFlavor variants (e.g. citrus) or portable formats make regular use easier; established brand reputation helps ensure quality.

Implications for Retailers & Branding

  • Highlight clinical evidence clearly in product descriptions.
  • Focus marketing on outcomes (e.g. “blood sugar management”, “fatigue relief”, “men’s urinary health”) rather than vague “energy” or “immune support”.
  • Leverage product forms that suit modern lifestyles: on-the-go stick packs, drinkable tonics, flavor innovations.
  • Use regional expansions and compliant health claims (e.g. KFDA, etc.) in marketing to increase trust.
  • Consider partnerships with medical institutions or research bodies to strengthen R&D credibility.

Forecasts & Challenges

  • Forecasted Growth: The market for Korean Red Ginseng is expected to grow steadily; newer reports estimate a CAGR of ~5-6% in coming years. DataM Intelligence
  • Challenges: Climate change affecting cultivation; supply constraints for high-grade roots; regulatory hurdles in various markets for health claims; consumer education about standardization and efficacy.
  • Opportunity: As research solidifies more functions, new health claims could be made; product diversification (beauty, cognitive, metabolic, men’s health) can open new segments.

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